WHO WE ARE

Founded on the principle that powerful marketing connects brands to people, and compels them to take action.

About Marketing Lemonade, LLC

Marketing Lemonade is founded on the principle that powerful marketing connects brands to people, and compels them to take action.

We turn pain points into plans. Whether you know what you want—or just know what’s not working—we translate needs into actionable strategies. Strategies that convert prospects into sales and profits, and achieve tangible, measurable results.

Our superb team of storytellers, web developers and designers, social media gurus, buzz ambassadors, brand accelerators, and pop-up store experts will work with you to create the ideal strategy, craft the perfect message, and ensure you are delivering it in fresh and innovative ways that yield a significant ROI.

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Why Marketing Lemonade?

Marketing is the perfect blend of art and science. The art incorporates all things creative--design, content and strategy. The science is analytics.

One doesn’t work without the other.

Just like lemonade, it’s both sweet and tart – seemingly at odds, but a winning combination when mixed together.

Meet the CEO, Patricia Norins

Patricia Norins has spent the past 25 years leveraging the power of content and inspiring companies to utilize innovative marketing techniques to grow their sales and profits. She is the founder of two retail industry publications, Specialty Retail Report and Gift Shop. She has also launched and built successful retail conferences around the world including SPREE, the world’s largest show for the specialty retail industry. Norins’ prior business was ranked in Inc. Magazine’s list of fastest growing companies. In addition, Norins created a professional training program for the specialty retail industry and served as spokesperson for American Express's Small Business Saturday. She is regularly quoted in newspapers across the country including the Wall Street Journal, New York Times, Chicago Tribune, and LA Times as an authority in specialty retail. Through her seminars, publications, training and websites, Norins has helped thousands of businesses to grow through creative and impactful marketing strategies.

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